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Phrasee's enterprise-grade platform is powered by AI and machine learning. Generate, test and optimize content for unprecedented efficiency and results at scale


Phrasee is an AI content platform built for the end-to-end needs of marketing teams using generative AI to generate, test, and optimize content at scale. Customers use Phrasee’s AI platform to generate creative, high-performing marketing messages while ensuring 100% brand compliance. Its enterprise-grade platform enables real-time testing and optimization to determine the best-performing messages for your audience across email, SMS, push, web/app, and social campaigns


  • Generate on-brand, high performing, all with a click of a button: Phrasee’s proprietary AI content generation technology exceeds what publicly available large language models (LLMs) can produce on their own. The result? The industry’s most natural-sounding, bias-free generative AI that’s 100% on-brand and scandal-free
  • Predict: Take the guesswork out of your messaging. Don’t rely on gut feeling. Use Phrasee to accurately predict which content will resonate the most with your audience. Its Deep Learning model is trained on nearly a decade of content experiments taking the guesswork out of knowing what makes your audiences want to engage with your content
  • Optimize: Test, learn, and iterate with automated experimentation. Whether you’re launching a one-off send or aiming for incremental optimization over time, every Phrasee message is an experiment where AI-generated content competes to find the best-performing version for your audience
  • Understand: Find out what’s really driving performance. Phrasee’s language insights reveal the words, emojis, syntax, and sentiments that resonate (or don’t) with your audiences in real-time


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