Soon, Standard Universal Analytics (UA) properties will no longer process your data and Google won’t be supporting it anymore, as it will get replaced by Google Analytics 4 (GA4). But how are these two different?

Trends come and go - but what graphic design trends are coming next year? Besides graphic designers, content marketers, and social media managers should also be in sync with what is hot in aesthetics.

Nowadays there are more marketing conferences than ever. Are you planning on attending one soon or sometime in the future? Here’s what to keep in mind and where you should spend your focus and energy.

B2B doesn’t stand for Boring2Boring. Similar to B2C content, content personalization in B2B content is like adding fuel to the fire, making customers more likely to purchase. Here’s how to do it right.

When you move the URL of a webpage elsewhere. When you delete a page. When you merge two pages. And when you migrate your website to a new domain. For all these cases, you need a URL redirection.

Landing page optimization is about increasing the conversion of the page. Although there are many ways to optimize a landing page, what marketers overlook is when you shouldn’t optimize a landing page.