Latest Marketing News: SEMrush

Semrush’s digital marketing blog is an innovative resource for content strategy, content marketing, SEO, SEM, PPC, social media and more.

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Curated the: July 4, 2022

SaaS Content Marketing Made Easy: 10 Steps to Success

Content marketing can help every kind of company and business grow organically. While for many businesses it’s a nice-to-have tool, for the SaaS industry, content marketing is a necessity. Here’s why.
Curated the: March 14, 2022

Market Research: An Overview and Step-by-Step Guide

What are the demographics of your target audience? What are their interests and buying habits? What problems can you help your audience solve? Market research is all about answering the right questions.
Curated the: February 28, 2022

What Are Long-Tail Keywords?

Long-tail keywords are easier to trank for and can help position a page faster than a head term; they can be the key to boosting your traffic and conversions. Here’s how to make the most out of them.
Curated the: February 14, 2022

Top 100: The Most Visited Websites in the US

When it comes to the top sites according to their organic traffic, the US sets the global trend. Can you guess which are those websites and who are the top players of the most major industries?
Curated the: February 7, 2022

A Beginner’s Guide to Keyword Search Volume

There can’t be Search Engine Optimization without keyword research. And one of the most important metrics of the latter is keyword search volume. Here’s the beginner's guide to get you started.
Curated the: December 20, 2021

How to Do a Competitive Landscape Analysis (if You’ve Never Done It Before)

A competitive landscape analysis is much more than a buzzword. Through this analysis, businesses can shape their product offerings and pricing, find their positioning and messaging, and more.
Curated the: October 25, 2021

A Guide to Microsoft Bing Search & How to Optimize Your Site for It

SEO is usually synonymous with Google but Bing still has Bing has a global market share of 7%. Not only that but optimizing for Bing also means you’re optimizing for Bing-powered search engines like DuckDuckGo, Yahoo!, and Qwant.
Curated the: October 11, 2021

Market Research: An Overview and Step-by-Step Guide

Conducting good market research is the only way to remain competitive. In this guide, learn what market research is, why it’s important, and how you can get started with your own exploratory research.
Curated the: July 5, 2021

Short-Form vs. Long-Form Content (Which One Do I Use and When?)

“How long should a blog post be”? If you are a content marketer or you have a blog on your website, you’ve probably asked that question 1,000 times. Here’s what you need to know so you can stop wondering.

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