Social Media Examiner

How to Create YouTube Video Ads That Convert

What’s the difference between YouTube In-Stream Ads and Discovery Ads? How can you create a successful YouTube In-Stream Ad? And why do YouTube ads really matter in the first place?

Instagram Reels: What Marketers Need to Know

This August, Instagram rolled out Instagram Reels – the platform’s response to TikTok’s popularity. The new short-form video content will have 3-15 seconds in length and will be mobile-only. Here are a few good business uses.

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