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Curated the: February 21, 2022

Google Ads Announces Top 3 Priorities for 2022

As buyer behavior continues to shift throughout the pandemic, Google Ads has committed to a better experience for its users, announcing new priorities for this year. TL;DR: automation, measurement, and privacy.
Curated the: February 14, 2022

Google Cautions Businesses About Anti-Tech Legislation

The American Innovation and Choice Online Act is designed to confine the Big Tech and set things straight regarding consumer choice violations and a few other matters. Google now opposes these anti-tech bills.
Curated the: February 7, 2022

6 Conversion Rate Optimization (CRO) Tips For Low Traffic Websites

Just because your website isn’t drowning in traffic doesn’t mean that you shouldn’t be trying to make the most out of your visitors. Namely, to turn them from visitors into customers. Here’s where CRO comes in.
Curated the: January 31, 2022

Google Study: 90% Of Customers Will Share Their Email For An Incentive

A study between Google and Boston Consulting Group shows that 9 out of 10 customers are willing to share their email address with a business for small incentives, like discounts or free samples.
Curated the: January 17, 2022

How To Use Instagram Reels: A Step-By-Step Guide

You already know that Instagram Stories appear for 24 hours and then disappear. Instagram Reels, however, are much different in matters of duration, audio, permanence, and a few other things.
Curated the: January 10, 2022

Are Nofollow Links a Google Ranking Factor?

Back in 2005, Google introduced the ‘nofollow’ link attribute to help website owners and webmasters against spam. So, do these nofollow links impact your ranking? And do they offer any SEO value?
Curated the: December 20, 2021

An Introduction To Python & Machine Learning For Technical SEO

Is this a crossover episode? Recently, the SEO industry has put its hands on the popular programming language and is now creating a number of scripts to solve problems and automate processes.
Curated the: December 13, 2021

WordPress Security Plugin Exposes +1 Million Websites

The WPS Hide Login WordPress plugin recently patched a vulnerability that exposes users’ secret login page. Essentially, the vulnerability completely defeats the intended purpose of the plugin itself.
Curated the: December 6, 2021

10 Content Marketing Trends To Watch In 2022

Search Engine Journal presents 10 content marketing trends that drive increased investment and activity. For each one, you’ll find tips and takeaways to help you capitalize on them for marketing success in 2022.

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