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Latest Marketing News: Social Media Today

Social Media Today offers the latest news, trends, and tips on social media.

Social Media Today news
Curated the: April 10, 2023

Twitter Restricts Linkage to Substack, Raising Questions About ‘Free Speech’ in the App

bySocial Media Today
The social media platform is restricting users to share links to Substack newsletters. At the same time, it is stopping Substack users from embedding tweets in their content.
Curated the: April 3, 2023

Should You Pay for a Checkmark on Twitter, for Yourself or Your Business?

bySocial Media Today
Since April 1st, Twitter has started removing the ‘Legacy’ blue checkmarks. Now, many users, both individuals and businesses, are weighing the costs and benefits to decide whether paying for a checkmark is worth it.
Curated the: March 27, 2023

TikTok’s Future Remains Under a Cloud After CEO’s Appearance Before Congress

bySocial Media Today
Last Thursday, TikTok’s CEO Shou Zi Chew appeared before the House Committee on Energy and Commerce and navigated the various questions of the committee without making any definitive commitments.
Curated the: March 20, 2023

Instagram’s Testing a New ‘Top 3’ Sticker for Stories

bySocial Media Today
Instagram, in its never-ending mission to increase engagement, is now testing a new feature. The ‘Top 3’ sticker option for Stories will give users the option to highlight their top 3 accounts, audio, tags, or places.
Curated the: March 13, 2023

Meta’s Developing a Decentralized Twitter Alternative, According to Reports

bySocial Media Today
“We’re exploring a standalone decentralized social network for sharing text updates. We believe there’s an opportunity for a separate space where creators and public figures can share timely updates about their interests.”
Curated the: March 6, 2023

YouTubers Share Results of First Month of Shorts Monetization

bySocial Media Today
Since February, YouTube’s monetizing partners are able to earn money from ads that are viewed between videos in the Shorts Feed, effectively replacing YouTube Shorts Fund. So how did that go?
Curated the: February 20, 2023

Meta Announces Initial Test of ‘Meta Verified’ Paid Verification Scheme on Facebook and IG

bySocial Media Today
Meta has spent over $36 billion building the metaverse. This has added up to the company’s costs and has forced Meta to consider new types of income. The idea of Twitter’s verification scheme may be what Meta was looking for.
Curated the: February 13, 2023

Instagram Tests New Memories Prompts to Re-Ignite User Engagement

bySocial Media Today
Instagram was looking for ways to reflate user sharing and get people to post themselves - and it may have found one. ‘Memory’ Story prompt, is the new archive feature for easy re-sharing.
Curated the: February 6, 2023

Instagram Adds Lead Forms as CTA Button Option on Business Profiles

bySocial Media Today
A new feature for the digital marketers. Through this ‘Lead Form’ option within your IG business profile action buttons, you will be able to generate direct responses from your business presence in the app.
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