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Roivenue
Maximize your online advertising ROI.

About

ROIVENUE is an analytics, attribution, and optimization suite for eCommerce. It helps marketers to accelerate revenue growth and increase marketing profit through data integration and understanding of multi-touch journeys.

Using data-driven attribution models, it allows marketers to identify underperforming campaigns, address over-invested channels and reallocate advertising budget for ROI maximization.

Features

- Dashboard: All your marketing data can now be in the same place. There’s no longer any need to switch between various systems to evaluate marketing performance. Just set the date range, choose granularity and pick the desired attribution model.

- Process Explorer: Access any advertising measure in two clicks. Choose up to three metrics or KPIs and examine the mutual relationship. Easily compare performance with previous periods or custom date ranges.

- Dimensions Explorer: Discover how totals break down into their individual components. Analyze performance metrics and KPIs across dimensions to uncover actionable insights. Choose between last-click, time-decay, and data-driven attribution models to get your desired view.

- Dimensions and Metrics Editor: Create custom dimensions or metrics to collect and analyze the data that matters to your business. Aggregate or filter data by dimensions to easily track performance across channels and campaigns.

- AI-Powered Attribution: Know each channel's contribution.

- Data exports: Get fresh, up-to-date data, automatically exported to a spreadsheet or database. Roivenue supports Google Sheets, MSSQL, MS Azure Blob Storage, CSV, and JSON.

- Marketing plans: Set targets for your key marketing metrics. Roivenue will automatically track the performance against your goals on a daily basis.

Pricing

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Acquired by

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